Designed to help boost engagement around emerging creators, YouTube is rolling out its “Hype” feature in 39 countries across the globe, including the U.S., U.K., Japan, Korea, Indonesia and India.

At the 2026 NewFronts, YouTube unveiled its revamped Creator Partnerships platform, replacing BrandConnect with an AI-powered system to match brands and creators more effectively. Integrated into ...

YouTube’s “Hype” feature, which allows fans to help their favorite creators get discovered, is rolling out globally, the company announced Tuesday. First introduced at Google’s Made On YouTube event ...

YouTube has added an AI-powered 'Ask' button, using Google Gemini to answer viewer questions and provide timestamped steps, making tutorials faster to navigate. While it offers efficiency for ...